Kim Larson is a photographer and Web developer based in central
Wisconsin. She holds degrees in Computer Information Systems and Web
& Digital Media Development from the University of Wisconsin system.
In the summers you can find her running a senior portrait studio and
traveling the Midwest as a wedding photographer. While the Wisconsin
winters do not allow for wedding or senior portrait photography, you
can find her managing a Web marketing and consulting business and
speaking to photographers on various Web marketing topics. Contact Kim through her Web site at www.lifeisartphoto.com.
In this part of our video series on Google Analytics, I show you how to set conversion goals for the visitors to your Web site, and how to track your progress in reaching these goals. (You can find the previous posts in this series here.)