The Art of Annual Report Photography

I recently offered two posts with advice for clients tasked with shooting executive portraits. Portraits focus on a company’s personalities. But a corporation also has a personality of its own, which can often be even harder to capture than that of a small team of leaders. It’s a feeling that’s ingrained in the company’s work sites, products, employees and brands.

How to Find the Perfect Wedding Photographer: Meetings and Prices

Second in a series.

After investigating photographers online and receiving referrals from friends or planners, the next step in finding the perfect wedding photographer is to contact your short list of photographers and schedule an appointment with each. 

Fake Chuck Westfall Gets Under Canon’s Skin

The “Fake Chuck Westfall” was a blip on the blogosphere — until Canon USA got wind that its “camera evangelist” had an anonymous doppelganger. Then Canon’s lawyers tried to have Fake Chuck’s blog shut down — and failed miserably.

How to Take Candid Group Photos

Taking candid group photographs is all about timing — and patience. You have to choose your moments carefully.

I was at Connecticut’s Mystic Aquarium and had been watching a small group of people interacting with a Beluga whale, and I thought it would make a great shot. Provided, of course, that I could get everyone–including the whale–to look attractive and do something interesting at the exact same moment.

Six Tips for Managing a Seasonal Photography Business

As a wedding photographer, I like the seasonality of the business. With my work concentrated in the summer and pleasanter months of the year, I can take some time off in the winter months. I still have meetings and portrait sessions, but I can get away with working a few hours a day versus eight to 12.

A Good Photo Agency Makes Coordinating International Shoots a Snap

Here’s the situation: You’re head of corporate communications for a Fortune 1000 company. You just received a directive from the CEO to coordinate the creation of new office and leadership photos across your entire organization for use in your next annual report.

How to Find the Perfect Wedding Photographer

First in a series.

‘Tis the season for couples to begin their search for the perfect wedding location, dress, florist — and, of course, photographer. Over the years, I’ve read a lot of the advice offered in wedding magazines, and I thought this year I would provide my own set of tips. 

Eye on Image-Making: Portraiture Now

What is a portrait? I thought of this question as I wandered through an exhibition of portrait photography at the National Portrait Gallery in Washington, D.C. The exhibition, called “Portraiture Now: Feature Photography,” runs through Sept. 27 and contains the work of six cutting-edge photographers: Katy Grannan, Jocelyn Lee, Ryan McGinley, Steve Pyke, Martin Schoeller, and Alec Soth.

Which Photography Workshops Are Worth It?

How many of you out there have received an e-mail this week about a workshop, seminar or convention that you just “can’t miss” because it is going to change your whole life? I seem to get one or more a day, each promising to hold the key to a successful photography career. So, how do you decide which of these are worth your time and money?

How to Take Wildlife Photos from Your Car

Getting close to birds and animals is probably the toughest part of capturing good wildlife shots. Most animals see us as predators, so at the first sign of a human being, they’re gone. Interestingly enough, though, animals generally don’t see automobiles as a threat, which allows you to get much closer to animals if you shoot from inside your car.

Three Ways to Avoid the “Class Picture” Look in Executive Portraits

Does anyone really like having their portrait taken? With the exception of movie stars and rich heiresses, most people don’t relish the idea of getting dressed up and posing for the camera. Sitting under the lights and turning this way and that can be downright intimidating.

Using Facebook to Grow Your Photography Business

On Christmas Day 2008, I joined the more than 150 million active users on Facebook. I did so because Google search results for my name displayed another Sean Cayton’s Facebook profile on the first page, about three listings from the top. Since I didn’t want people to mistake my doppelganger for me, I set up an account and embarked on my Facebook adventure. 

Newspapers Are Running Out of Time to Solve the Problem of Content Theft

Say what you will about the RIAA. Ultimately, it made the trains run on time.

The Recording Industry Association of America, the trade group for the U.S. music industry, has made many enemies in the Web world for its draconian approach to copyright. It killed Napster and has tracked down and snuffed out one peer-to-peer file-sharing service after another. It has also famously sued random college students for their file-sharing misdeeds, scaring the bejesus out of parents everywhere.

The Art of the Executive Portrait

A successful company may be the sum of its employees, their work and its products, but the human face of a company will often be represented by a small number of people: the CEO, the members of the board, and the officers who make the key decisions. Shareholders, clients and partners may love a company’s brand — but they still want to know who lies behind the strategy and who is setting the direction. They want to know who they’re doing business with.

Five Steps I Took to Drive Photography Customers to My Web Site

In my last post, I described how I turned my Web site into a business driver by dispensing with my Flash template in favor of an HTML-based site that was more search-engine friendly. Now I’d like to share five other important steps I’ve taken to drive visitors to my site.

Stock Photography’s Hidden Costs — and How to Avoid Them

In recent years, an increasing number of corporate photography buyers have been left embarrassed — or worse — after using images from microstock sites like iStockPhoto.com or photo-sharing sites like Flickr. In some cases, major companies, including direct competitors, have used identical photos in their respective marketing materials. In other cases, corporations have been sued for using photos pulled from the Web without obtaining a model release or meeting other legal requirements.

The Tyranny of the Thumbnail

“I am big. It’s the pictures that got small.”

– Norma Desmond, Sunset Boulevard

While we see a proliferation of photography in our everyday lives, we also see it diminishing in size. Before the advent of the Web browser, our primary interaction with professional photography was in print magazines, billboards, catalogs, brochures and point-of-purchase displays. Professionals would use a loupe to visualize slides in order to see the details. Some, like Life magazine, would use projectors against a big screen to select the images they would publish.

Notes from the VisCom Classroom: Is It Better to Teach Full Time or Part Time?

If you want to expand your photography career to include teaching at a community college, four-year college, or university, you may need to decide whether to teach full time or part time. Because I have done both, I thought it might be useful to share some of my experiences. First, however, a few general observations about the profession of teaching.

Why Using Cousin Vinny as Your Model Can Cost You

One of the things professed geeks like me know is that we’re not model material.  As such, we’re usually careful not to judge others based on their physical appearance — to avoid the “pot calling the kettle black” comeback.  So when I came upon two geek blogs that bashed the appearance of a model wearing a product, I knew the issue wasn’t with the geeks doing the blogging.  It was with the photography.

How I Changed My Web Site to Grow My Photography Business

In 2007, I had been managing a successful wedding photography business for three years. My new clients came primarily from referrals from past clients. I had a Web site — but while it gave my business a professional identity, it wasn’t doing much to generate leads. I wanted to turn my Web site into a business driver. But where to start?

Collaboration Enables You to Grow by Letting Go

Seeking out opportunities for collaboration with others has a number of benefits. Not only does it broaden your network, it can also challenge you and help you grow as a photographer. Webster’s Dictionary has a few definitions for collaboration. The one I’d like to use for purposes of this post is “to work jointly with others or together, especially in an intellectual endeavor.”

Add a Touch of Romance with Photoshop’s Gaussian Blur Filter

Most of the time I try to make my photos as sharp as possible, and I go to considerable pains to be sure they are sharp. Occasionally, though, I like to soften an image in Photoshop just to give it a gentler, more romantic look.  

On the Occasion of My 20,000th Flickr Upload

The photo below marks my 20,000th upload to Flickr. My first photo uploaded to Flickr was on January 2, 2005. Over the past four years, sharing photos online has redefined how I view my own work. I have found inspiration from other photographers daily, and I’ve met some truly, truly amazing artists, photographers and people participating in this new world of social photography along the way.

You’re Worth What You Think You Are

The most recent issue of Picture Magazine includes a column by consultant Selina Maitreya on the subject of affirmations. The piece quotes Deepak Chopra: “It is not ‘you are what you eat’, rather it is ‘you are what you think’.” Maitreya goes on to encourage photographers to use affirmations as a way of marketing themselves.

Once You License Your Work with Creative Commons, the Cat’s Out of the Bag

Here’s an interesting question from a photography user:

I recently added a Flickr photo by a professional photographer to my blog. It had a Creative Commons Attribution License, so I linked back to the photographer’s page. A few days later, I got an email from the photographer saying the photo was copyrighted and that I couldn’t use it without his permission. I checked back and, sure enough, the Creative Commons license had been replaced by All Rights Reserved! I removed the photo rather than have an issue with the photographer — but what are my rights in this situation?