Has the Photography Business Bottomed Out?

Beate Chelette

Beate Chelette is the PhotoBizCoach and dedicated to educating photography professionals about the business behind the art of photography so that the next generation of photography industry professionals can be successful. She is an International speaker and teaches the photography business through the PhotoBiz Intensive, an online course. Beate became a multimillionaire when she sold her stock photography licensing company to Corbis that is owned privately by the world’s most successful entrepreneur, Bill Gates. Chelette’s experience is impressive and includes a BA in photography, being a Photo Editor at German Elle, a producer and rep and she ran a global stock syndication. During her career she worked with some of the world’s biggest names in photography such as Lord Snowdon, Helmut Newton, Tim Street Porter, George Hurrell and Gilles Bensimon and has a client list that includes such staples as Mercedes Benz, BMW, Mervyn’s, Levi’s, Wrangler, Glidden Paint, Coldwell Banker and many more. “Your photography is only as good as the business behind it.” ~ Beate Chelette Follow Beate on her blog and on Twitter and Facebook.

Has the Photography Business Bottomed Out?

April 19 | By Beate Chelette | Posted in Business of Photography | Print This Post

In this edition of Ask the Photo Business Coach, I discuss how content is becoming a commodity and how you can react to that reality.

7 Responses to “Has the Photography Business Bottomed Out?”

Missy Burton said:
April 20th, 2012 at 2:58 pm

This is valuable feedback, Beate. Thanks for sharing.
Dan Rizzuto said:
April 25th, 2012 at 9:16 pm

Love your videos! It would be a pleasure to work with you sometime!!
Edith Clark said:
May 17th, 2012 at 12:30 pm

I have been in business for the last four years. I have recently started during Preschool Portraits. I would like to sharpen my skills. I have my own studio located in Philadelphia, over 1200 sq ft. I am license and insured. I have a web designer.

I really need help expanding my business can you help me?

Thank you,

Edith
Beate said:
May 17th, 2012 at 5:30 pm

Hi Edith,
Yes, I can help you. Please contact [email protected] and schedule a free consultation. That way you can tell me about your business and evaluate how I consult.

I look forward to talking to you.
Beate
Pittsburgh PA Photographer For Hire said:
May 30th, 2012 at 6:47 am

I am really impressed that there is so much information about this subject that have been uncovered and you did it so well, with so much class.Thanks.
bryan denver photographer said:
October 17th, 2012 at 1:47 pm

i think you missed the need for quality and professional content. businesses wanted to be represented right and not by instagram
Beate said:
October 17th, 2012 at 8:32 pm

Thank you Pittsburgh, very kind. Bryan - I usually stay away from telling clients what they should think or do. It is our job to show them what it is that they need and to give them a differentiation factor. Businesses don't know what being represented right means. They don't teach that. It's your job to make your services irresistible. Clients want to look good and pay as little as possible for that. But what that means that is what they are mostly clueless about.

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