Kim Larson is a photographer and Web developer based in central
Wisconsin. She holds degrees in Computer Information Systems and Web
& Digital Media Development from the University of Wisconsin system.
In the summers you can find her running a senior portrait studio and
traveling the Midwest as a wedding photographer. While the Wisconsin
winters do not allow for wedding or senior portrait photography, you
can find her managing a Web marketing and consulting business and
speaking to photographers on various Web marketing topics. Contact Kim through her Web site at www.lifeisartphoto.com.
A “landing page” is the page where a visitor enters your Web site. In this video in my Google Analytics series, I show you my strategy for optimizing multiple landing pages on my site to attract more traffic — and more prospective customers.
5 Responses to “VIDEO: Google Analytics for Photographers: Landing Page Strategy”
My most popular landing page is my blog page, then the home page, then other pages on the site, followed by individual blog posts, though upon first publishing individual blog posts can spike to second place.
Excellent video on "landing page" approach. After, you can personalize by top 10 keyword requests, by traffic sources (PPC, SEO, affiliation, email, etc.), by main thematic of your website, etc.
I worked a lot with then, feel free to check my posts about landing page optimization available here: http://dejardins.com/category/landing-page-optimization/
Filipino Photographer: All you need to do is setup a blog -- I believe all blogs have a main page included that lists all your blog posts, and this is essentially your landing page!
September 30th, 2009 at 9:04 am
My most popular landing page is my blog page, then the home page, then other pages on the site, followed by individual blog posts, though upon first publishing individual blog posts can spike to second place.
September 30th, 2009 at 9:52 am
This is very helpful
September 30th, 2009 at 1:44 pm
Excellent video on "landing page" approach. After, you can personalize by top 10 keyword requests, by traffic sources (PPC, SEO, affiliation, email, etc.), by main thematic of your website, etc.
I worked a lot with then, feel free to check my posts about landing page optimization available here: http://dejardins.com/category/landing-page-optimization/
October 25th, 2009 at 12:03 am
How do I set up a landing page for a blog like you just said on the video?
November 20th, 2009 at 12:35 pm
Filipino Photographer: All you need to do is setup a blog -- I believe all blogs have a main page included that lists all your blog posts, and this is essentially your landing page!