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Archive for February 2010
Writing Your Photography Marketing Plan: The Executive Summary
Tweet Second in a series. Although the executive summary is the first section of your photography marketing plan, you could make an argument that it’s the last part you should write. The executive summary answers the basic questions about your photography business; if you haven’t given these a lot of thought, staring at a blank [...]
Previous Stories
- Buy It Once: When More Expensive Is Cheaper
- Ask the Photo Business Coach: How Do I Find My First Five Clients?
- Get Started Shooting Video with Your HD DSLR
- Why I Finally Decided to Shoot Only in RAW Format
- It May Be Time to Give Up Photography If…
- Writing Your Photography Marketing Plan
- Notes from the VisCom Classroom: Teaching Software
- When the Teacher Becomes the Student
- Eight Questions to Ask Before Hiring a Photographer
- Pretty Girls, Ugly Weather and Other Distractions in China
- The Only Thing Photography Has to Fear Is Fear Itself
- For the Self-Confident Photographer, All the World’s a Stage
- If You Can’t Be Original, You Should at Least Be Honest
- Photos Sear the Memory in a Way that Video Does Not
- Nine Dos and Don’ts for the New Camera Buyer
- The Three Phases of Camera Ownership
- Should International Photographers Register Their Images with the U.S. Copyright Office?
- Eye on Image-Making: Financial Planning, Part 3